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Cookie policy

Which cookies we set, what they do, how long they last and how to turn off the ones that are not essential.

Version 2.0 Last updated 14 September 2026 Applies to juste.ai, app.juste.ai and api.juste.ai

1. What cookies are

A cookie is a small text file stored on your device by a website. It lets the site recognise your browser, remember preferences such as language or login state, and gather analytics. Cookies cannot run programs or carry viruses.

Session cookies expire when you close your browser. Persistent cookies remain until they expire or you delete them. Cookies set by the site you are visiting are first-party; those set by another organisation are third-party. This policy also covers similar technologies such as local storage and pixels.

2. Why we use them

  • To make the website and the platform work, including keeping you signed in securely.
  • To remember your preferences so you do not have to set them again.
  • To understand how the site is used, so we can improve what is unclear or unused.
  • To measure whether our marketing reaches the kinds of firms we are built for.

3. The cookies we use

CategoryWhat it does
Strictly necessaryRequired for the site and platform to function: security, session management, load balancing, your cookie preferences and accessibility settings. These cannot be switched off, and the site will not work properly without them. They are set on the basis of our legitimate interest in providing a functioning service.
FunctionalRemember choices such as language or region, and keep you signed in between visits. Without them some features may be unavailable or you may need to re-enter details each time. Set only with your consent.
AnalyticsHelp us understand how the site is used and how visitors navigate it. We use Google Analytics for this. Set only with your consent.
MarketingMeasure the effectiveness of our campaigns and help us reach relevant audiences. Set only with your consent.

Further information on how Google collects and uses analytics data is available in Google's partner privacy notice, and you can opt out of Google Analytics across all sites using Google's opt-out browser add-on.

When you first visit, we ask which non-essential cookies you are willing to accept. You can accept all, reject all, or choose by category, and you can change your mind at any time without penalty — rejecting non-essential cookies does not restrict access to the site.

Withdrawing consent is as easy as giving it: use the cookie settings link in the site footer.

5. Managing cookies in your browser

Most browsers let you block or delete cookies through their settings, and each browser's help pages explain how. Blocking cookies may affect how this and other sites work, and you may lose saved preferences and sign-in details.

Disabling a cookie category here stops new cookies being set; it does not delete cookies already stored on your device. To remove those, clear them in your browser.

6. Changes

We update this policy when our use of cookies changes. Unless the law requires otherwise, we will tell you before material changes take effect. Each version carries a number and date.

7. Contact

Questions about this policy: hello@juste.ai, or JUSTE AI Ltd, 71–75 Shelton Street, London WC2H 9JQ, United Kingdom.